Privacy Policy

Last updated: May 2026

This Privacy Policy explains how Xplywi collects, uses, shares, stores, and protects personal information when you visit our website, create an account, place an order, contact us, subscribe to marketing communications, or use our customer support services.

Xplywi currently sells and ships products to the United Kingdom only. 

1. Who We Are

Xplywi is a vehicle-specific dash cam brand operated by Shenzhen Zhixia Technology Co., Ltd..

For the purposes of this Privacy Policy, the data controller responsible for the personal information described in this policy is:

Shenzhen Zhixia Technology Co., Ltd.
Rm 518, Bldg 2, Shajing Subdistrict,
Minzhu Ave, Sha'er Community, Bao'an District,
Shenzhen, Guangdong Province, 518104, China

If you have any questions about this Privacy Policy or your personal information, you can contact us at support@xplywi.co.uk

2. Information We Collect

We may collect personal information that you provide directly to us, information collected automatically when you use our website, and information needed to process your order or provide customer support.

Information You Provide to Us

We may collect information you provide directly, including:

• Full name
• Email address
• Phone number
• Shipping address
• Billing address
• Customer account login information, if you create an account
• Order details and order history
• Messages submitted through email, WhatsApp, contact form, or customer support channels
• Newsletter or marketing email subscription information
• Vehicle brand, model, year, trim, and compatibility information
• Photos or videos of your vehicle, rearview mirror area, windscreen sensor cover, installation position, product issue, package condition, or received items that you send to us for support

Order and Purchase Information

When you place an order, we may collect order-related information, including:

• Products purchased
• Selected product configuration
• Order number
• Payment status
• Transaction reference information
• Shipping method
• Tracking number and delivery status
• Return, refund, exchange, cancellation, or warranty history
• Customer support records related to your order

We do not directly store your full payment card number, card security code, PayPal login details, or full payment account credentials. Payments are processed securely by Shopify-supported payment services, PayPal, card networks, banks, and other authorised payment service providers where applicable.

Automatically Collected Information

When you visit our website, certain information may be collected automatically, including:

• IP address
• Browser type
• Device type
• Operating system
• Pages viewed
• Products viewed
• Items added to cart
• Checkout activity
• Time spent on our website
• Referring website, search engine, advertisement, or campaign source
• Approximate location based on IP address
• Cookies, pixels, tags, and similar tracking technologies

3. Vehicle Information, Photos, and Videos

Because Xplywi sells vehicle-specific dash cams, compatibility information is important. We may ask customers to provide vehicle information and photos or videos to help us check compatibility, confirm the correct product, troubleshoot installation issues, or handle after-sales support.

This may include:

• Vehicle brand, model, year, and trim
• Whether the vehicle is right-hand drive or left-hand drive
• Photos of the original rearview mirror area
• Photos of both sides of the rearview mirror housing
• Photos of the windscreen area around the rearview mirror and sensor cover
• Photos or videos of the installation position
• Photos or videos showing a product issue
• Photos of the package, shipping label, or received items for return, exchange, warranty, or delivery claim purposes

We use this information only for compatibility checks, product support, order service, warranty support, return or refund processing, and after-sales assistance.

We do not use customer-submitted vehicle photos, installation photos, videos, or support files for advertising, public marketing materials, product pages, or social media without your consent.

Please do not send unnecessary personal documents, identity documents, number plate details, or unrelated private images unless we specifically request information needed to resolve your case. If possible, you may cover or blur unrelated personal information in photos before sending them to us.

4. How We Use Your Information

We may use your personal information for the following purposes:

• To process, confirm, and fulfil your orders
• To arrange UK shipping, delivery, and tracking updates
• To provide customer support
• To check vehicle compatibility before or after purchase
• To handle installation questions, product issues, returns, refunds, exchanges, cancellations, and warranty requests
• To respond to messages submitted through email, WhatsApp, contact form, or other support channels
• To create and manage customer accounts
• To send order confirmations, shipping notices, service messages, policy-related updates, and customer support replies
• To send newsletter or marketing emails if you have subscribed or agreed to receive them
• To improve our products, website, customer experience, and support process
• To prevent fraud, unauthorised transactions, abuse, and security risks
• To measure website performance and advertising effectiveness
• To comply with legal, tax, accounting, customs, payment, and regulatory obligations
• To protect our legal rights, customers, website, business, and service providers

5. Legal Bases for Processing

Where UK data protection laws apply, we may process your personal information based on one or more legal bases, including:

• Performance of a contract: To process your order, arrange delivery, provide customer support, handle returns, and provide after-sales service.
• Legal obligations: To comply with tax, accounting, customs, payment, consumer protection, fraud prevention, or regulatory requirements.
• Legitimate interests: To operate our business, improve our website, prevent fraud, provide support, protect our services, and understand website performance.
• Consent: To send marketing emails, use certain cookies or advertising technologies where consent is required, or use customer-submitted photos for public marketing if you specifically agree.

You may withdraw consent where processing is based on consent. Withdrawal of consent does not affect processing already carried out before the withdrawal.

6. Shopify Platform

Our store is hosted on Shopify, which provides the e-commerce platform that allows us to sell our products online.

Your personal information may be processed through Shopify’s systems when you browse our store, create an account, add products to your cart, complete checkout, place an order, or contact us through store-related functions.

Shopify may process your information according to its own privacy and security practices. Shopify may also use service providers and systems located in different countries or regions.

7. Payment Information

Payments on our website are processed by secure third-party payment providers, such as Shopify-supported payment services, PayPal, card networks, banks, and other authorised payment processors where available at checkout.

We do not directly collect or store your full credit card number, card security code, full PayPal login details, payment passwords, or sensitive banking credentials.

Payment providers may collect and process payment-related information according to their own privacy policies, security standards, fraud prevention processes, and legal obligations.

For more information about accepted payment methods, please review our Payment Methods page.

8. Cookies and Tracking Technologies

Our website may use cookies, pixels, tags, and similar technologies to operate the website, remember preferences, improve the shopping experience, measure traffic, prevent fraud, and support advertising or analytics.

Cookies and similar technologies may be used for:

• Keeping items in your shopping cart
• Remembering your preferences
• Supporting customer account functions
• Improving website speed, security, and performance
• Understanding website traffic and customer behaviour
• Measuring advertising campaign performance
• Showing relevant advertisements where allowed
• Preventing fraud and improving checkout security

You can control or disable cookies through your browser settings. However, disabling cookies may affect certain website features, including cart, checkout, account, and saved preference functions.

Where required by law, we will ask for your consent before using certain cookies, advertising pixels, or marketing technologies.

9. Analytics and Advertising Tools

We may use analytics and advertising tools to understand website performance, improve product pages, measure marketing campaigns, and show relevant advertisements where permitted.

These tools may include:

• Google Analytics / GA4
• Google Ads
• Google Tag
• Google Merchant Center-related tracking or conversion tools
• Meta Pixel, if enabled for advertising or measurement

These tools may collect information such as pages visited, products viewed, device type, browser type, approximate location, referral source, interactions with advertisements, cart activity, checkout activity, and purchase or conversion events.

The information collected by analytics and advertising tools may be used to measure advertising performance, improve product listings, optimise website content, and support Google Merchant Center or advertising-related functions.

We do not currently use TikTok Pixel unless this Privacy Policy is updated to state otherwise.

10. Email Marketing and Newsletters

If you subscribe to our newsletter or agree to receive marketing communications, we may send you emails about new products, product updates, special offers, store announcements, and helpful product information.

You can unsubscribe from marketing emails at any time by clicking the unsubscribe link in the email or by contacting us at support@xplywi.store.

Even if you unsubscribe from marketing emails, we may still send non-marketing emails related to your orders, shipping updates, returns, refunds, exchanges, warranty support, policy updates, or customer service requests.

11. How We Share Your Information

We do not sell customer contact information or personal information.

We may share necessary information with trusted service providers only when needed to operate our business, provide services, process orders, deliver products, prevent fraud, measure website performance, or comply with legal obligations.

We may share information with:

• Shopify, for website hosting, checkout, order management, and store operation
• Payment processors, banks, PayPal, card networks, and payment service providers, for payment processing and fraud prevention
• Shipping carriers and logistics partners, such as SF Express, YunExpress, Yanwen, and UK local delivery partners, for delivery and tracking
• Tracking apps or logistics tracking service providers, for shipment status and delivery updates
• Email and communication service providers, for order messages, support replies, and newsletters
• WhatsApp or other communication tools, when you contact us through those channels
• Analytics and advertising platforms, such as Google and Meta, for measurement, analytics, advertising, and conversion tracking where applicable
• Fraud prevention, security, tax, accounting, legal, or compliance service providers
• Government, customs, tax, court, payment, or regulatory authorities where required by law or lawful request

These service providers only receive information needed to perform their services and are expected to protect your information.

We may also disclose information if required by law, court order, government request, customs authority, tax authority, payment provider investigation, or to protect our legal rights, customers, website, or business.

12. International Data Transfers

Although Xplywi currently serves customers in the United Kingdom only, our operating company is based in China and we use global service providers such as Shopify, payment processors, logistics providers, communication tools, analytics providers, and advertising platforms.

As a result, your personal information may be transferred to, processed in, or stored in countries or regions outside the United Kingdom.

These countries or regions may have data protection laws that differ from UK data protection laws. When your information is transferred internationally, we take reasonable steps to ensure that it is handled securely and in accordance with applicable privacy requirements.

13. Data Retention

We keep your personal information only for as long as necessary to fulfil the purposes described in this Privacy Policy.

This may include keeping information for:

• Order fulfilment
• Customer support
• Compatibility checks
• Returns, refunds, exchanges, and warranty support
• Shipping and delivery records
• Payment dispute or chargeback handling
• Legal, tax, accounting, and regulatory requirements
• Fraud prevention and security purposes
• Website analytics and business improvement purposes

When your information is no longer needed, we will delete it, anonymise it, or securely store it according to applicable requirements.

Customer-submitted vehicle photos, installation photos, package photos, or support videos are kept only for as long as reasonably needed to handle compatibility checks, support requests, returns, refunds, exchanges, warranty service, or dispute resolution.

14. Data Security

We take reasonable measures to protect your personal information from unauthorised access, loss, misuse, alteration, or disclosure.

Our website uses secure checkout and encryption technologies provided through Shopify and related service providers. Payment details are processed through secure systems and are not directly stored by us.

However, no method of online transmission or electronic storage is completely secure. While we work to protect your information, we cannot guarantee absolute security.

You are responsible for keeping your account login details, passwords, and devices secure.

15. Your UK Privacy Rights

If UK data protection laws apply to you, you may have certain rights regarding your personal information.

These rights may include:

• The right to access your personal information
• The right to correct inaccurate or incomplete information
• The right to request deletion of your personal information
• The right to restrict certain processing
• The right to object to certain processing
• The right to request a copy of your personal information in a portable format, where applicable
• The right to withdraw consent where processing is based on consent
• The right to opt out of marketing communications
• The right to complain to a data protection authority if you believe your rights have been violated

To exercise your privacy rights, please contact us at support@xplywi.store. We may need to verify your identity before processing your request.

We will respond to privacy requests within a reasonable time and in accordance with applicable requirements.

16. Marketing Choices

You may opt out of marketing emails at any time by using the unsubscribe link in our emails or by contacting us at support@xplywi.co.uk

Opting out of marketing emails does not stop service-related messages, such as order confirmations, shipping updates, return updates, refund notices, warranty communication, or important policy updates.

17. Customer Reviews

We do not currently use a dedicated customer review app. If we add a review feature or review app in the future, this Privacy Policy may be updated to explain how review-related information is collected, displayed, and managed.

18. Children’s Privacy

Our website and products are not intended for children under the age of 16.

We do not knowingly collect personal information from children. If you believe that a child has provided us with personal information, please contact us at support@xplywi.co.uk

If we learn that we have collected personal information from a child without proper consent, we will take reasonable steps to delete it.

19. Third-Party Links

Our website may contain links to third-party websites, apps, services, payment providers, tracking pages, manufacturer websites, or support resources.

We are not responsible for the privacy practices, content, security, or accuracy of third-party websites or services.

We recommend that you read the privacy policies of any third-party websites, apps, or services you visit.

20. Do Not Track Signals

Some browsers may send “Do Not Track” signals.

Because there is no consistent industry standard for responding to these signals, our website may not respond to all “Do Not Track” requests.

You can manage cookies and tracking preferences through your browser settings, cookie settings, or other available privacy tools.

21. Changes to This Privacy Policy

We may update this Privacy Policy from time to time to reflect changes in our business, website, payment methods, shipping services, analytics tools, legal requirements, or privacy practices.

When we update this Privacy Policy, we will revise the “Last updated” date at the top of this page.

We encourage you to review this page regularly to stay informed about how we collect, use, and protect your information.

22. Contact Us

If you have any questions about this Privacy Policy, your personal information, or your privacy rights, please contact us:

Email: support@xplywi.co.uk
Phone / WhatsApp: +86 133 6005 6056
WhatsApp: https://wa.me/8613360056056
Service Area: United Kingdom only

Business Address:
Rm 518, Bldg 2, Shajing Subdistrict,
Minzhu Ave, Sha'er Community, Bao'an District,
Shenzhen, Guangdong Province, 518104, China